Whilst working in the advertising industry for nearly 10 years, we have worked with many top tier brands. I have seen very few brands go through transition like “Subway” have gone through in Pakistan. We happened to have done the 3d signboard installation of that transition. Some of the franchisees of “Subway” have openly accepted the transition of shifting to “Substation”, which has same restaurant concept, same taste, same subs but with the new name. As being the best 3d signboard makers in Lahore, Pakistan, it was our privileged to be part of this transition.
Yup, you got it right. Some of the franchise owners of “Subway” have shifted to the name “Substation”. I hope this transition works well for the franchise owners. Good luck to them…
